• White Facebook Icon
  • White Twitter Icon
  • White LinkedIn Icon
  • White Google+ Icon
  • White YouTube Icon

© 2016 Small Business California

Tracey Clayton
Dec 12, 2018

6 Beginner-Friendly Property Investment Tips


The property market holds much promise and appeal to investors. It gives them a chance to acquire hard assets, tap into residual income and capitalize on price appreciation. Many of the earth’s richest people have built their sprawling empires on this fertile ground.

But, what many people easily overlook is the fact that success neither comes easy nor happens overnight. Investing is more of a gradual process of advancing with small incremental wins. There are some additional hurdles for novices who often struggle to overcome the learning curve and translate their big plans into practice.

Still, there are ways to make your dreams come true.


Person holding keysPerson holding keys


Do your homework

Property tends to be a sound investment choice that brings long-term financial security and stability. The only problem is that the trial and error approach is a rather expensive proposition. Moreover, finding the right investment property is harder than it may seem at first. You need to make educated decisions based on facts and figures, not some hunch.

So, the first thing to do is to familiarize yourself with the real estate market and the ins and outs of investing in it. While at it, assess the investment climate and how mortgage and interest rates shape your prospects. This can take a while, but skipping such an important step could prove to be fatal.


Sort out financing

Another crucial base to cover before diving in is financing. Namely, you should get your financial house in order first. Start by forming a budget. If you have any debt, pay it off before proceeding. Maintain a good credit score to gain leverage when it comes to negotiating lending terms.

Then, you can weigh different financing options such as equity line of credit, cash-out refinance, subject-to financing, etc. Prepare your paperwork ahead of time and make sure you can afford a down-payment and everything that follows. Try not to bite off more than you can chew and avoid get-rich-quick schemes. Slow and steady wins the race.




Embrace a strategic approach

Next, work out a solid investment strategy. Two basic tactics for beginners are “buy and hold” and “buy, renovate and hold”. In both cases, you should set tangible, realistic, and measurable goals. When going about it, set your personal taste and preferences aside. The top priority is to maximize the return on investment (ROI).

In other words, the potential rental income must eventually exceed the price of purchasing and owning the property. This basic formula breeds positive cash flow, the lifeblood of your portfolio. Some key related indicators to keep a close eye on are capital gains, rental yield, and rental price growth.


Summon pros to your side

At this point, it is a good idea to seek professional property investment advice. Namely, you cannot be completely on your own out there in the real estate jungle. Seasoned experts can provide education, personalized support, and other invaluable services. What is more, they are adept at fleshing out different investment strategies.

Along similar lines, working with property managers or mentors with a proven track record could enable you to make headways into the market. So, never hesitate to ask for help. Just remember that ultimately, the choices you make must reflect your risk tolerance, as well as specific wants and needs.




Pick a suitable property type

Furthermore, you need to select a suitable property type as a target. There are very few hard rules here, but newcomers to the world of real estate investment should probably stick to single-family homes and condos. Smaller houses with low maintenance requirements are a safe bet as well.

On the other hand, attempting to flip a house or purchasing whole apartment buildings would be a bold and risky move. Fixer-uppers may also be tricky for those still learning the ropes, as they lack extensive knowledge on improvement projects that are sure to bring ROI. So, buy these properties only if they are available well under real market value.


Location, location, location

Finally, bear in mind that location plays a pivotal role. Desirable areas with capital growth potential and upcoming developmental/infrastructural projects are linked to highest rental returns. Outer suburbs of major cities can have many positively-geared properties worth checking out, provided that there are good transport links.

Contrary to that, crowded and hot sections of the market could be harder for novices to conquer. Wherever you choose to invest, wandering around aimlessly is not the way to go about it. Usually, it pays off to focus on a limited number of locations and get to know them like the palm of your hand. That should allow you to uncover lucrative deals and beat other investors to them.

If you really mean business, you cannot afford to get ahead of yourself. Take a deep breath and carry out a market research. Know exactly what you can and want to achieve and take into account your financial means, goals, expertise and needs. Work with trusted professionals to navigate a minefield of decisions. Instead of searching for shortcuts and easy fixes, you need to show due diligence and play the game for the long-term.

That is the only way to reliably locate your gold mine and pave your way to financial prosperity.

New Posts
  • Tracey Clayton
    Nov 5

    Running a real estate business is always a good idea, seeing as how it’s one of the most profitable industries out there, with a demand that’s (by its very nature) not likely to decline. Moreover, there are so many benefits to starting a real estate business you need to consider. First of all, it’s relatively easy to get started and provide yourself with high tangible asset value. There is also a plethora of financing options and the numerous tax benefits make it all just so much more appealing. As the cherry on top, you have the competitive risk-adjusted returns to keep in mind. However, how does one run a successful real estate business? There are some who believe that efficient outsourcing is a part of the answer. Here are a couple of reasons why. Cost reduction Having full-time employees in the real estate industry is not quite cost-effective. This means that outsourcing various tasks and hiring specialists when you need them can save you a substantial amount of money annually. Keep in mind that this surplus is clear profit, seeing as how these outsourcing agencies/specialists still provide the necessary service, without taking up a spot on your regular payroll. So, when asked why real estate businesses outsource, the first obvious answer to this question would be – because it reduces operational costs . Operational functionality increase Another major boon to your organization can be seen through the operational functionality increase that comes from outsourcing. Instead of having to hire and train specialists, you get already seasoned and well-trained individuals to enhance your organization. Keep in mind that even in the real estate industry, there are so many tasks that can be done remotely. This means that you even have the option to outsource various tasks to freelance telecommuters . This gives you so many options to fully customize your enterprise and even start providing services that were previously unavailable in your narrow niche (at least locally). Better focus Previously, we’ve mentioned the concept of saving money as one of the major reasons for outsourcing. The reason why the figures are so strongly in favor of outsourcing is due to the fact that you often lose money by having your highly-paid employees do low-value tasks on a regular basis. So, other than saving you a fortune, smart real estate outsourcing can help improve productivity and save you a world of trouble when it comes to your administrative responsibility. This means that you get to focus on a single field while leaving all the menial administrative tasks to someone else. Access to a greater talent pool The next thing worth keeping in mind is the fact that, when outsourcing, you’re accessing a lot bigger talent pool than you would otherwise have available. You see, a recruitment process is incredibly complex and expensive, especially when conducted carefully and effectively. Prospecting people, screening them, talking to them and, ultimately, hiring and training them takes so much time and energy. By outsourcing, you can just entrust this task to someone else and get the very top of the talent pool available to your agency right away. Better customer service The last thing you need to understand is the fact that your clients want to know that they’re talking to professionals, the very top of their field. As we’ve already discussed, the simplest way for you to get this is to outsource to specialists. Keep in mind that your clients have no input into who’s on your payroll and who comes from the agency that you’re outsourcing to. This means that, from their point of view, you’re providing an outstanding end-to-end service. Sometimes, you need to put their perspective first. Conclusion In the end, one of the best things about outsourcing as a concept is the fact that it’s highly flexible. What this means is that there’s no one out there to tell you what you should outsource and which tasks you should handle in-house. This is on you alone to decide, which gives you a lot of freedom when it comes to your outsourcing model.
  • Marie Nieves
    Oct 22

    Entering a construction business is not an easy task, but it can be well worth your while if you love the work and are familiar with what it takes to succeed in a market that is so competitive. There are a lot of factors one needs to consider before starting a construction company. You need to see whether there is room on the market for you, what areas you want to focus on, and you also need to find other companies you can partner with to ensure that your future clients get the best possible treatment. So, let’s see how you can go about getting answers to some of the steps mentioned. Make sure you have the right business plan A business plan is a must if you want to ensure that your ideas work in the real world and that they can lead to an actual return on investment for your company. This means that you are clear on what you want to start a construction business, as well as on the steps you need to take to get your company off the ground. Now this includes finances, equipment employees and of course getting to know the market you are about to enter. Keep in mind that most business plans follow a specific template, which takes some of the guesswork out of the process. And if you are inexperienced with business plan creation you can always turn to experts so that you ensure that you are on the right path. In construction, it is all about the equipment Now, for a business that is just starting out it might be a problem to acquire the more expensive equipment like bulldozers and cranes, it is far more advisable to opt to rent these things is that you can get skilled labour that comes with it and use it only when it is necessary. That way you can save on the initial investment and consider getting them as your company grows. But for other equipment like scaffolding and folding stools you should turn to reputable sellers like Skyequipment to ensure that you get the top-quality equipment that will keep your employees safe and enable you to go about the construction tasks with ease. Make sure you have all the necessary licenses Proper licensing is essential if you want to run a successful construction business. Each municipality has a set selection of licenses each construction company needs in order to operate within their boundaries. There is a whole array of licenses that you need to consider obtaining in order to be allowed to do any construction work within a certain municipality. There are those general that you need to be recognized as a licensed construction company within that city or state. But then there are others that need additional consideration , for some you need to be licensed, for some certified and for some registered. Yes, it is a lot of bureaucracy, but if you don’t have your paperwork in order your whole project can very easily get shut down and you would have to pay numerous fines putting your newly established business in a very bad financial situation. This is why it is essential to take the time to obtain all the necessary licenses. There you have it, some of the most important steps to get your construction business off the ground and up and running. Keep in mind that you should not rush it, create a good and sound business plan, secure the necessary funding and licenses and then and only then can you move on to obtaining equipment and labour so as to take on your first project.
  • Tracey Clayton
    Oct 22

    One of the hardest tasks business owners face is keeping up with larger competitors. Instead of sweating over what large corporations do and how it’s going to affect your business, try thinking about your advantages. Your business is an important part of the local community which also makes it more personal and allows it to offer a more personal experience. But is there something you can do to connect with the local community at a higher level? Listed below are some of the best ways to get involved. Volunteer regularly No matter how busy you and your staff members are, finding time to volunteer for a local charity is something you simply have to do. Not only that it’s a great way to provide help to those in need but it also gets you positive brand exposure, which is exactly what you’re after. Moreover, volunteering can help you connect with individuals and other organizations in the community. If you decide to get your whole team involved, volunteering can also serve as a great team-building exercise. Make it a habit of browsing the web for local charities and organizations that could use your help. Sponsor local events Sponsoring an event is a perfect approach for businesses looking to get involved in the local community. The key is to connect with a local event that people can associate positively with your brand and add depth to it. Luckily, most cities, even small ones, usually have festivals and other types of events that people get excited about. Even if you don’t give a speech at the event, just having the host mention your business and finding the right spots to showcase your logo and signage can do wonders for your business. Instead of spending money on sponsoring, think of other ways how you can contribute to the event, be it a product, service or venue. Help preserve the environment Individuals and organizations across the world are looking for new ways how they can help preserve the environment and your business shouldn’t be an exception. Going green can even reduce your expenses while allowing you to contribute to saving the planet. You can start by switching to LED bulbs and starting to recycle. In case you’re based in a popular tourist location, you can help deal with waste and litter to attract more visitors. Just take a look at the difference made by Jack Brown Invest Islands in Lombok, Indonesia. Market your business as green and you can be assured the local community will appreciate your efforts. Connect with other business owners Getting involved in the local community is sometimes easier than it seems. There are so many other small businesses in your area and connecting with them can help your business on so many levels. For example, if you and another business owner believe you could use some extra exposure, why not start a co-marketing campaign? You can even join forces and host a local event that’ll attract thousands. You’ll also be happy to hear that meeting other business owners in your area is now easier than ever. For example, just take a look at how to use LinkedIn properly and connecting with other local companies will be a breeze. Become a community board member Depending on the place you’re based in, there might be some relevant community boards you can become a member of. No matter what kind of board we’re talking about, this is a perfect chance to give your brand exposure and meet other business owners and professionals. Not to mention that you’ll be helping the community as well and if you get it right, people will start to notice your business even more. If you’re struggling to find a board you should opt for, think about whether there are any specific councils for small businesses or those operating in a certain part of the city you’re based in. Final thoughts Opt for any of these five ways and there should be nothing stopping your business from becoming a valuable and relevant part of the local community. Just bear in mind that connecting with a local community isn’t a substitute for offering quality products or services and treating your customers with politeness.